Articles focused on your effectiveness in business

The Most Likely Cause of Poor Sales

Let’s face it. If you can’t sell your service, it is going to be hard to survive as a small business. This article shines a light on one of the most common reasons one-man businesses struggle to sell well. Solopreneurs will have to put an enormous amount of focus on...

Are You Selling Something People Actually Want?

A great farm story about “knowing your niche” from our favorite farming entrepreneur…. As a vegetable farmer, I know all about selling things people don’t want. One time, we had a big root vegetable surplus. My farm manager got on a kick of trying to convince people...

9 Financing Tips for Solo-preneurs

After many years of coaching solo-preneurs, I can assure you that feeling financially broke does NOT work well when building a business. There is something about desperately needing sales that scare every potential client away instantly. Yet, in the early years of any...

Can You Really Build a Business Giving Away Free Stuff?

When it comes to the most commonly heard business advice, “The money is in the list” ranks right up there in the number one spot. Whether you’re a coach, an information product seller, a top-notch service provider, or you’re selling a line of skin-care products,...

 

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